Editorial Policy
Below are the rules that govern what appears on this site: where facts come from, who decides what gets published, what the commercial relationship behind the site can and cannot influence, and what happens when something published here turns out to be wrong. It is written to be checkable rather than reassuring, because a policy page that only makes promises is worth nothing to a reader deciding whether to trust a comparison table.
Editorial control
One person writes and maintains this site: Smith Jones, whose background is on the author page. There is no rotating pool of anonymous contributors and no content agency filling a schedule. Every page carries his name and the date the figures on it were verified.
The legal terms on which all of it is published are in the terms and conditions. No advertiser, network or affiliate manager has approval rights over anything published here. Nobody outside the site sees a page before it goes live, receives a draft for comment, or has the ability to request that a limitation be softened or removed. Where a network's press contact has sent material, it is treated as a marketing claim and labelled as one unless the network's own documentation confirms it.
Commercial disclosure
A commercial relationship with AdsCompass funds this site. Sign-up links carry tracking parameters and a completed registration can produce compensation. That is disclosed in the footer of every page, and set out in full below.
What that relationship buys is prominence: AdsCompass gets the most detailed coverage on this site and the working sign-up button in the comparison table. What it does not buy is the content of any factual column, the removal of any documented limitation, or a claim that the product is better than a competitor on an axis where it is not.
Mechanically: every sign-up button on this site links directly to the AdsCompass registration page and carries campaign parameters identifying this site as the referring source, the page topic and the position of the button. There is no intermediate redirect and no cloaking, the destination shown in the status bar is the destination you reach, and nothing about your terms changes as a result. Compensation follows registration and subsequent advertiser activity, not the click.
Not for sale, at any price: positions in comparison tables, additional entries in them, removal of a documented limitation, or approval rights over a page before it publishes. There are no display ads here, no sponsored articles and no paid links in body text. Readers are counted but not profiled, and never for advertising purposes, as the privacy policy describes. Links to regulators, legislation, court records and technical standards earn nothing.
This disclosure is made in the spirit of the US Federal Trade Commission's guidance on endorsements, which requires a material connection between endorser and marketer to be disclosed clearly and conspicuously. That is why it appears in the footer of every page as well as here.
In practice this is visible on the adult web traffic comparison, which publishes six specific limitations of the promoted product alongside its strengths, including the absence of automated CPA-goal bidding that competitors do offer, and the fact that its published traffic volumes are self-declared with no independent audit. If a reader cannot find named drawbacks on a page that recommends something, the recommendation is not worth reading.
How facts are sourced
Research precedes writing. Network terms come from that network's own help centre, payment documentation or terms of service, read directly. Legal and regulatory statements come from statutes, court opinions, regulator publications or card-scheme documentation. Volume and performance claims made by companies about themselves are labelled as company statements and attributed.
Competitor articles and aggregator listings are not sources. They can be read to see which questions are being answered badly, but a figure that appears only in someone else's write-up is treated as unconfirmed until the original document says the same thing. This rule exists because copying is how a wrong minimum deposit stays in circulation for three years.
The full hierarchy, including how conflicts between sources are resolved and what happens when a figure cannot be confirmed at all, is on the verification standards page.
Dating and updating
Every page states when its figures were checked. In this market minimum deposits, ad format lists, moderation timings and payment methods change quarterly, and an undated number is close to useless: the reader cannot tell whether they are looking at current terms or a snapshot from two years ago.
Pages are reviewed when something material changes — a network revises its thresholds, a statute takes effect, a court blocks enforcement — and the verification date is moved only when the figures have actually been re-checked. Dates here are not touched to signal freshness to a search engine.
What will not be published
Invented measurements. No spend figures from campaigns that were not run, no conversion rates from tests that did not happen, no screenshots that were not taken. This is the most common way affiliate content in this vertical manufactures credibility, and it is a lie the reader can eventually check.
Scores and rankings. Comparison tables here use factual columns only — launch year, minimum deposit, payment models, formats, inventory type. Numerical scores in this niche are decorative and are the standard mechanism for selling position in a table.
Copied text and structure. Material is written from the underlying sources, not paraphrased from whatever currently ranks.
Promotion of illegal or exploitative material. The categories that will not be covered or supported under any commercial arrangement are set out in the advertising standards.
Corrections
Who publishes this and why is set out on the about page. Corrections are welcome and are treated as maintenance rather than embarrassment. If a figure is wrong, outdated or contradicted by what you can see inside your own advertiser account, write to [email protected] with the page address, the specific figure and a link to the current source.
Substantive corrections are made on the page itself and the verification date is updated. Pages are not silently edited and backdated to look as though the error never happened. When a correction changes the conclusion of a page, the change is stated in the text. Contact routes for other kinds of enquiry are on the contact page.
Limits of what is published here
This site is an information resource for advertisers. It is not an advertising network, it does not sell traffic, it does not hold anyone's account balance, and it cannot resolve a dispute between an advertiser and a platform. It also does not provide legal advice: the compliance material here describes what statutes and card-scheme rules say, and a business making decisions about its own exposure should take advice from a qualified lawyer in the relevant jurisdiction.